The webmasters should work a lot on a site even before it is designed. Once, your site is designed with regular format then tweaking it again will not be easier. With proper planning you can build a site with search engine optimization techniques which is necessary for exposure of your site in search engines. The following SEO techniques are for the newbie who are just trying to create their own site.
Website Address:
Your website address should be sweet and short. Pickup the domain name related to your targeted keyword or your product or your business. If your site is promoting any of the services like insurance, get the website address as insurance.com. This not only improves your website ranking in SERP, but also helps the customers to remember your website easily. Using hyphens or other characters in between the domain name is not recommended. If your business is globally known, then use .com or .net for the domain extension.
Images
If you have loaded any image in your site, then do not give the name of the image as 3335.jpg. Instead, if you have loaded Car picture in your site, you can give the name as "3335-cars". The keyword Car is the keyword here and giving the keyword to the image you are inviting more traffic to your site.
Improve individual page ranking
Instead of using the SEO concept for whole site, you can optimize each page of your site with SEO. When every page of your site is optimized with description and relevant keyword, the search engines also give priority to all the pages individually and display them in the results page. This helps the customers to reach the specific page of your website easily. So, the customers will be impressed with such sites and they show interest to visit your site again and again.
Adding Title:
The title of your web page is also an SEO. So, choose unique title for the webpages. The title should clearly explain the content in your site to the audience. Thus, audience will come to know about the webpage through search engine itself. Search Engine spiders consider these small SEO tactics like title tags while allotting ranks to the sites.
Submitting your URL to Search Engine
Listing the site in various directories is important. So, once you have created your site, you should start submitting it to the directories like Yahoo, Google, Bing and MSN. Listing your site will help you to drive more traffic to your site.
Good Navigation
The site navigation should be simple and give way for the audience to visit your site. Restrict the banner advertisements and other graphics when designing your site, as it diminishes the speed of your site. If your site turns slow, then there are chances that your potential visitor may click the back button and visit some other site.
Keyword rich content
The content of your webpage is the main part of SEO and hence it should be very valuable to the audience. The content should be well written with keyword added in the title and body. The keyword should explain the nature of your business. The keyword density should be properly maintained in the content. If you have more webpages, use unique keywords for each webpage.
Internal Links
Creating internal links is also part of SEO. Use the keywords related to your business to link from one webpage to the other. This helps you to acquire higher search engine rank.
The website that wants to hit the top of the search engine results page should use the above SEO tips.
Website Address:
Your website address should be sweet and short. Pickup the domain name related to your targeted keyword or your product or your business. If your site is promoting any of the services like insurance, get the website address as insurance.com. This not only improves your website ranking in SERP, but also helps the customers to remember your website easily. Using hyphens or other characters in between the domain name is not recommended. If your business is globally known, then use .com or .net for the domain extension.
Images
If you have loaded any image in your site, then do not give the name of the image as 3335.jpg. Instead, if you have loaded Car picture in your site, you can give the name as "3335-cars". The keyword Car is the keyword here and giving the keyword to the image you are inviting more traffic to your site.
Improve individual page ranking
Instead of using the SEO concept for whole site, you can optimize each page of your site with SEO. When every page of your site is optimized with description and relevant keyword, the search engines also give priority to all the pages individually and display them in the results page. This helps the customers to reach the specific page of your website easily. So, the customers will be impressed with such sites and they show interest to visit your site again and again.
Adding Title:
The title of your web page is also an SEO. So, choose unique title for the webpages. The title should clearly explain the content in your site to the audience. Thus, audience will come to know about the webpage through search engine itself. Search Engine spiders consider these small SEO tactics like title tags while allotting ranks to the sites.
Submitting your URL to Search Engine
Listing the site in various directories is important. So, once you have created your site, you should start submitting it to the directories like Yahoo, Google, Bing and MSN. Listing your site will help you to drive more traffic to your site.
Good Navigation
The site navigation should be simple and give way for the audience to visit your site. Restrict the banner advertisements and other graphics when designing your site, as it diminishes the speed of your site. If your site turns slow, then there are chances that your potential visitor may click the back button and visit some other site.
Keyword rich content
The content of your webpage is the main part of SEO and hence it should be very valuable to the audience. The content should be well written with keyword added in the title and body. The keyword should explain the nature of your business. The keyword density should be properly maintained in the content. If you have more webpages, use unique keywords for each webpage.
Internal Links
Creating internal links is also part of SEO. Use the keywords related to your business to link from one webpage to the other. This helps you to acquire higher search engine rank.
The website that wants to hit the top of the search engine results page should use the above SEO tips.
About the Author:
Dhruv Patel is a customer of HostGator. He has created web site to give tutorials on HostGator and to promote HostGator. You can get detailed information about hostgator discount there.
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